SEO has witnessed rapid improvement in its popularity on blog posts and developed websites over the last few years. Nearly all website developers and blog post writers integrate Search Engine Optimization (SEO) into their ready-contents before making them live. Since SEO has now become very popular, a lot of misconceptions have developed feeding SEO implementers with misinformed information especially with the popular misnomers about SEO.
Before updating your copy of the website or publishing your blog post, make sure that the content is characterized and made ready using SEO. SEO-ready content works at all times to the advantage of any live website or blog post. Below are some of the characteristics of contents that are SEO-ready and that should be utilized before publishing a site or post.
SEO-ready contents shouldn’t have any grammatical errors or misspellings and should be properly edited before uploading. Google is inbuilt with content and grammatical checkers that analyze the content of your site before ranking. Sites with a lot of detected errors by google are considered not fit hence poor ranking. This is because Google also wants to keep a reputation of the content they give preference to so that readers consume content that is well-researched and prepared.
This is the most crucial characteristic required for search engine optimization. Contents with high quality are automatically optimized not only because of google tools for optimization but also because many people want to view your site and learn a lot. Quality contents with well-distributed keyword densities are the most optimized contents because they utilize all requirements of being well-ranked.
Borrowing someone else’s content is the worst mistake to be made when targeting your content to be SEO optimized. Contents that lack creativity and originality fail to be considered by google and also your content risks to be penalized because of duplicating and reusing someone else’s content. Lack of authenticity means lack of creativity and google can’t find a reason of ranking your content. Also, the original content of owner can decide to sue you for reuse of already published ideas.
Keyword density is also another factor to consider when aiming for SEO-content optimization. Keywords should be well-distributed and well included so as not to lose the test of grammatical flow of the written content. Most keyword densities fall between 1-5%, but this doesn’t mean that you are confined by google to write keywords with this amount of density, but make sure that your content is not keyword stuffed. The formula of calculating Keyword density is (Number of written keywords) / (Total number of words) x 100.